news / NMCF UK Supports Playday Campaign

Playday is the national day for play in the UK - a celebration of children's right to play and a campaign that highlights the importance of play in children's lives.

To celebrate Playday 2011 on Wednesday 3 August, thousands of children, young people and their families will get out and play at hundreds of community events across the UK. Community Playday events are the cornerstone of a wider national campaign to get play on the agenda of everyone who has an impact on children's lives. Last year over 850 communities helped to demonstrate that play is a fundamental part of childhood and vital to children's health, development and happiness.

The Playday campaign is coordinated by Play England, working in partnership with Play Wales, Play Scotland and PlayBoard Northern Ireland. More information is available on the Playday website www.playday.org.uk